Hi folks, get ready for more Raspberry Pi and Google Universal Analytics goodness
As you’ll see, I had a little spare time on my hands, so I shot a screencast on how to capture system events such as boot, reboot and shutdown sequences in Google Universal Analytics (UA). This can be useful when using UA for performance monitoring.
Because you’ve read my other posts on the subject of Google Universal Analytics and Raspberry Pi credit-card-sized computers and because I love the little thingies, here is more, but this times it’s more hands-on.
The video is available here or after the jump.
After posting on Google+ about my blog post on the measurement of offline stores with Google Universal Analytics, I got a dare by user Damion Brown from Melbourne, Australia, to track what his dog was doing using a similar method.
Damion: I’m sorry, mate. I’m afraid I have bad news and good news.
- The bad news is: I don’t own a dog so I’m not sure as to what I’d want to track.
- The good news is: I can give you pointers on how to do it. I have done enough tinkering in the last 2 weeks so I’ll let by blog readers do it this time around. You guys get to test (and prove) the concept yourself!
In this experiment, you will attempt the following: track your dog’s location (in 5 minute increments), in relationship to your house, with Google Universal Analytics.
I have a few ideas about that and I’ll be sharing them after the jump.
Here is another post about Google Universal Analytics, seeing how you seem to like them
Today we’re going to measure the performance of an offline store by testing 2 concepts:
- measuring customers as they walk in/out of the store
- measuring cash register transactions
Again, this is a proof of concept but feel free to expand upon it in your own store.
Ready? (Who am I kidding, you’re probably already giddy as a schoolgirl just reading this ) Continue reading
Yes, you read that title right. As another proof of concept after server-side PDF tracking, in this post I will show you a method for measuring your Gmail activity with Google Universal Analytics.
Not that you *need* it, but it is a good example of the sort of upcoming applications for Universal!
Again, this post is not for the technically faint of heart. Still good to go? Buckle up and see you after the jump
Hey kids, most of you have heard about the arrival of Google Analytics Universal.
This new version of Google Analytics is about:
- revolutionizing analytics measurement with a unified protocol,
- giving you a better, user-centric view of the customer experience via multiple platforms and devices,
- giving you access to custom dimensions and metrics,
- tracking offline activity (although you need *some* connectivity to send data home to the GA mothership)
In this post, I intend to share a technique / proof of concept for on-the-fly measurement of PDF files downloads with Universal Analytics. Without Javacript.
Please note that n00bs are now strongly advised to leave this page (I can live with this bounce rate!) or continue at the risk of their own mental sanity.
Today, Google Analytics real-time reports are showing… unexpected traffic!
Looks like at any given time today, any Google Analytics account will show 41 visits from the International Space Station in the Real-time / Location report!
Use that as a filter and click on Sources and drill down
Google just updated its real-time reporting capabilities in Google Analytics.
Obviously, real-time reporting only serves as a snapshot of your site’s traffic but Google managed to make it fun and useful – again.
Until Google’s Universal Analytics is rolled out we have little to no capability in Google Analytics for tracking unique visitors. Here is a little trick to capture “visitors” to your website.
this post is just a quick tip to better visualize your Google Analytics data in terms of performance.
Sure, there are lots of ways to visually compare and analyze data directly in Google Analytics – or any other digital analytics solution for that matter. But bear with me and I’ll show you a neat trick… in Excel
As a follow-up to my post on (not provided) , in this post I give you *one* of the methods I use for capturing “(not provided)” keywords in Google Analytics. Just to be clear this solution is far from perfect and you will remain frustrated. As I said in my previous post, short of a Google Webmaster Tools API, there is no (not provided) silver bullet.