Today, Google Analytics real-time reports are showing… unexpected traffic! 😉
Looks like at any given time today, any Google Analytics account will show 41 visits from the International Space Station in the Real-time / Location report!
Use that as a filter and click on Sources and drill down 😉
Hi folks, I just got back from the first ever edition of MeasureCamp Faro, in Portugal. As you may know, I’m a regular on the MeasureCamp unconference circuit. What is an unconference you ask? It’s essentially a knowledge exchange environment with no pre-arranged schedule. Participants show up and can decide to present on analytics-related topics….
So I recently got dragged into multiple discussions about Google Analytics referrer spam and ways to effectively block it so that report data is clean and that channel attribution makes sense. In this (long) post, I’d like to share a method I’ve put together to exclude Google Analytics referrer spam, which requires enlisting the help of…
KPI Therapist Implementation Surgeon Data Chiropractor (my personal favorite, coined in 2011 and later during the SuperWeek conference in January 2012) What is your favorite job title? Web analyst? Digital analyst? Data scientist? (only if you live in California apparently)
Ever since Google released Google Universal Analytics, they have been getting flak for their lack of DoubleClick support for Universal Analytics, whereas “classic” Google Analytics got all the features: tighter integration with DoubleClick, remarketing, demographic information, etc. The answer Google (and certified partners such as Hub’Sales) gave early adopters has always been “SOON”. Clearly that…
If, like me, you handle enterprise customers with a significant number of websites (we’re talking hundreds, if not thousands), one of your worst nightmares is Google Analytics property ID Management. In this post, I’ll share with you one method I use to manage the Google Analytics property ID lists in Google Tag Manager, using an adaptable lookup table…
Had lots of fun this year at Superweek giving presentations, sitting on a panel and dispensing a training. The presentation slides on “Tag Management is not a miracle cure” are available on SlideShare or embedded below. If you would like to receive a PDF copy of the slides or to book me as an analytics…