by Julien Coquet | Sep 11, 2017 | Digital Analytics @en, Evergreen
2020 October UPDATE: With the release of Google Analytics 4 (App+Web/Firebase), the old tracking code (analytics.js) is no longer supported, only GA4 and gtag.js are supported going forward. 2019 September UPDATE: In September of 2018, Apple rolled out its Intelligent...
by Julien Coquet | Jan 22, 2014 | Digital Analytics, Evergreen, Google Analytics
[UPDATE] Google Tag Manager Data Layer for WordPress is now available on GitHub [UPDATE] You guys are too lazy and prefer Duracell Tomi’s plugin 🙂 This year again, I was invited to talk at Superweek, the premier Analytics/PPC conference in Eastern Europe.I...
by Julien Coquet | Sep 18, 2013 | Digital Analytics @en, Evergreen
Hi folks, get ready for more Raspberry Pi and Google Universal Analytics goodness 🙂 As you’ll see, I had a little spare time on my hands, so I shot a screencast on how to capture system events such as boot, reboot and shutdown sequences in Google Universal...
by Julien Coquet | Apr 8, 2013 | Digital Analytics @en, Evergreen
Hi folks, Here is another post about Google Universal Analytics, seeing how you seem to like them 😉 Today we’re going to measure the performance of an offline store by testing 2 concepts: measuring customers as they walk in/out of the store measuring cash...
by Julien Coquet | Apr 6, 2013 | Digital Analytics @en, Evergreen
Hi folks, Yes, you read that title right. As another proof of concept after server-side PDF tracking, in this post I will show you a method for measuring your Gmail activity with Google Universal Analytics. Not that you *need* it, but it is a good example of the sort...
