by Julien Coquet | Jan 22, 2014 | Digital Analytics, Evergreen, Google Analytics
[UPDATE] Google Tag Manager Data Layer for WordPress is now available on GitHub [UPDATE] You guys are too lazy and prefer Duracell Tomi’s plugin 🙂 This year again, I was invited to talk at Superweek, the premier Analytics/PPC conference in Eastern Europe.I...
by Julien Coquet | Sep 18, 2013 | Digital Analytics @en, Evergreen
Hi folks, get ready for more Raspberry Pi and Google Universal Analytics goodness 🙂 As you’ll see, I had a little spare time on my hands, so I shot a screencast on how to capture system events such as boot, reboot and shutdown sequences in Google Universal...
by Julien Coquet | Apr 8, 2013 | Digital Analytics @en, Evergreen
Hi folks, Here is another post about Google Universal Analytics, seeing how you seem to like them 😉 Today we’re going to measure the performance of an offline store by testing 2 concepts: measuring customers as they walk in/out of the store measuring cash...
by Julien Coquet | Apr 6, 2013 | Digital Analytics @en, Evergreen
Hi folks, Yes, you read that title right. As another proof of concept after server-side PDF tracking, in this post I will show you a method for measuring your Gmail activity with Google Universal Analytics. Not that you *need* it, but it is a good example of the sort...
by Julien Coquet | Apr 5, 2013 | Digital Analytics @en, Evergreen
In this post, I intend to share a technique / proof of concept for on-the-fly measurement of PDF files downloads with Universal Analytics. Without Javacript. Please note that n00bs are now strongly advised to leave this page (I can live with this bounce rate!) or...
