I know Sarah Palin, John McCain’s vice-presidential candidate, was a total stranger to about 99% of the US population (not counting Alaska of course), not to mention no one had ever heard of her outside of the United States.
Now that she’s in the spotlight, it feels the Republican Party is rushing all things Palin, including the official website. Try browsing to http://www.sarahpalin.com and you will get a dreaded 403 Forbidden error.
Heck, I don’t even know if this is her official website.
But deep down inside, you feel something’s not quite right. Matt Damon nails it in this video:
Remember, if you’re going to pull a VP candidate out of a hat, remember the ‘new boy/gal’ factor may not always work. TV’s slowly dying so try planning ahead so that your web communication is impeccable 🙂